2025-04-29
In the fast-paced world of asset management, digitalization is no longer optional – it is essential. Especially the intelligent use of operational data and cloud-based optimization delivers measurable value that analogue buildings simply can’t offer. While individual properties are already being operated efficiently via cloud platforms, the greatest potential lies in scaling – i.e., the systematic optimization of entire portfolios.
Digitalization is not an end in itself. It creates both economic and environmental value – especially when AI-based optimization is applied, for instance via a cloud platform. Based on real-time data from the technical building equipment (TBE) and external information such as weather forecasts or electricity prices, this enables precise analysis, automated and predictive control, and continuous performance improvement – including:
Moreover, cloud-based operations are a key enabler for meeting regulatory requirements – such as those outlined in § 71a GEG for efficient plant operation in Germany – and provide a solid data foundation for ESG reporting and further energy efficiency measures along the decarbonization pathway. Intelligent energy control, such as demand side management, is also possible on a portfolio basis with a suitable software solution. When the digital solution is used continuously, it contributes long-term to tenant satisfaction, stable returns, and long-term asset value.
While individual digitalization measures in lighthouse projects offer value, the true leverage lies in a portfolio-wide rollout. A structured, adaptive implementation process is crucial, especially for heterogeneous portfolios with different building types, years of construction and technical standards.
Typical challenges include:
The cloud platform plays a central role as the “hub” for portfolio optimization: it ensures data availability, enables standardized processes, and connects all systems via open interfaces. Combined with a strong network of digitalization partners – from asset, property, and facility management to TBE (Technical Building Equipment) planning to execution – it creates a smart, centrally controlled system that delivers measurable effects on sustainability, cost efficiency, and comfort across the entire portfolio.
The starting point is usually one or more pilot projects. These provide valuable experience, build trust, and form the basis for broader collaboration. Based on these insights, the scaling process across the portfolio begins:
1. Portfolio Analysis and Categorization
A thorough assessment of the existing building stock is conducted:
This is followed by a technical kick-off with the responsible operator teams. Responsibilities are clarified, contact persons are named and the findings from pilots and preliminary analyses are introduced.
2. Development of a Digitalization Roadmap
A tailored implementation strategy is created for each building – from modern office buildings to buildings with analogue infrastructure. Rather than a one-size-fits-all approach, the rollout is done in prioritized, stakeholder-aligned steps, depending on budget approvals, investor decisions, and strategic importance.
3. Connection and Retrofitting
Buildings with existing infrastructure and open interfaces are connected to the platform via plug-and-play. Where necessary, minimally invasive retrofitting is carried out with smart meters, sensors, or gateways. Regular project check-ins with technical and commercial stakeholders ensure transparency and smooth progress.
4. Live Operation and AI Optimization
Once connected, AI-based optimization begins: the platform continuously analyzes real-time operational data, identifies efficiency opportunities, recommends actions, and autonomously manages building systems. All relevant data is accessible remotely via a central dashboard for asset and facility managers.
5. Reporting and Continuous Development
The platform provides reliable, ongoing data to support ESG reporting and investment decisions, and remains flexible in the face of changing needs:
A prime example is the ongoing digitalization project of BNP Paribas REIM – one of Europe’s leading real estate investment managers – powered by the aedifion cloud platform:
The portfolio analysis as well as the subsequent implementation phases and digital operational optimization via the cloud platform are currently being carried out successively and on an individual property basis. aedifion is coordinating the measures, thus ensuring an efficient and resource-saving process.
Scalable digitalization is the key to a resilient, future-proof, and economically successful real estate portfolio. With aedifion’s cloud platform, you can unlock the full potential of every building – whether via plug-and-play or retrofit. Thanks to our full-service approach, we take care of planning, implementation, and operation – quickly, efficiently, and without complex renovation efforts.
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